IDEATE TO INNOVATE A BOLD IDEATION SPRINT TO HELP YOU UNDERSTAND
PATIENT NEEDS, DESIGN YOUR DIGITAL ROADMAP,
AND SECURE YOUR PLACE IN THE FUTURE OF HEALTHCARE.
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Are You Ready for The Future?

 

Global and national markets are shifting before your eyes. Healthcare policies are in daily flux. New technologies are changing the way we communicate, the way we learn, the way we shop, the way we bank, the way we work, and the way we take care of ourselves. Massive transformation is happening in the healthcare industry. Recent research from Rock Health, HIMMS, Deloitte Consulting, McKinsey, and Oracle show what’s already happening:

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46% of consumers are now considered active digital health adopters. What else is already happening? The future is coming fast . . .

  • Nearly a quarter of Americans own a wearable health tracker.
  • Virtual and augmented reality technologies are being adapted for health uses such as relaxation, mental health, rehabilitation, and pain management.
  • A majority of Americans are interested in obtaining electronic health records.
  • Nearly a third of people downloaded a health app because it was recommended by their doctor.
  • Video-based telemedicine tripled to 22% in 2016.
  • 56% of Americans search online and propose their own diagnosis to doctors.
  • 62% of Americans use the Internet to search for information on prescription drugs.
  • There was a three-fold increase in consumers’ willingness to pay for healthcare out of pocket.
  • The usage of wearables, health apps, and telemedicine is highest among 25-34 year olds.
  • 69% of clinicians are using mobile technology and devices to view lab results and other patient information.
  • By 2018, 50% of the more than 3.4 billion smartphone and tablet users will have downloaded mobile health applications.
  • 72% believe apps encourage patients to take more responsibility for their health.
  • By 2025, healthcare will comprise nearly one-third of the $11.1 trillion market for distributed devices.

Digital disruption of healthcare is here. And if you’re thinking the healthcare industry is too big, too established, too political, or too complex to be disrupted here and now, consider the following examples where once powerful industries believed that their legacy business models were immune from digital disruption:

  • Airbnb is among the most valuable hoteliers, but owns no hotels
  • Uber is more valuable than Ford and GM, yet has no cars
  • Facebook is the world’s largest publisher with 1.7 billion editors
  • Amazon’s market cap has grown beyond Walmart’s

Oracle’s 2017 Strategic CIO Priorities report noted, “Either companies figure out how to outsmart, outpace, and outmaneuver their competitors with clever, customer-focused deployment of digital technologies, or they will be marginalized.” The good news is that some leaders already understand what a healthcare revolution will look like. Dr. John Noseworthy, President and CEO of the Mayo Clinic, recently said, “It took Mayo Clinic 136 years to serve 20m patients per year. We will innovate to serve 200m patients per year by 2020, without building new hospitals.” How is this possible? Only by accessing digital technologies—including everything from teleconferencing, virtual healthcare to machine learning—can the Mayo Clinic scale its patient care at this rate. With the writing on the wall, it’s time for those in the health care industry to follow the Mayo Clinic’s lead.

So, what’s your digital transformation strategy? Ask yourself the following questions:

Instead of looking ahead, are you looking behind trying to manage legacy system upgrades?

Are you overwhelmed with the number of opportunities and don't know where to start?

Are you tired of chasing the latest shiny object that you’re unsure will bring ROI?

Are your systems and processes provider and insurance-centered (i.e. you haven't made the ``Copernican Shift`` to patient-centered design)?

Is your organization scrambling to keep pace with today's rapid technological changes?

Are you awash in so much data, you're not sure how to leverage it?

Are you grappling with the interoperability of your data - coming from disparate sources such as paper, EHRs, tests, wearables, and third-parties (such as genetic data)?

Have some of your recent ventures in EHRs and the IoT not returned the value you expected?

Are you struggling to envision what AI, AR, IoT, and mHealth can do for your organization?

Do you feel like your running on a treadmill that’s getting faster and faster and you're still going nowhere?

If you answered “yes” to any of the above questions, now’s the time to kickstart your digital transformation strategy.

We'll help you stop talking about the digital healthcare revolution and start leading it.
Shift Your Mindset

Leverage patient-centered design to discover inspiring ideas that advance your business.

Build Your Digital Roadmap

Architect your digital ecosystem - connecting patients, professionals, partners, and community.

Redefine how people engage with healthcare

Innovate your business processes for agility, access, speed, simplicity, quality, and cost.

Grow service quality and reduce costs.

Align industry goals with patient needs and get ahead of your competitors.

WHAT OUR CLIENTS SAY

OUR APPROACH

Inquire

Patient insights and industry trends can be real eye-openers.

Define

Set your sights on the problem you want to solve and define your point of view.

Explore

It's time to think beyond what's in your world.

Align

Align your ideas to future trends and customer needs

Tune

Stress test and tune your ideas.

Execute

Get ready to sprint forward with plans to prototype and test.

THE DETAILS

In just a few weeks, you’ll move from talking about digital transformation to leading it. We’ll gather patient, provider, and industry insights. You’ll ideate at a 2-day session (outlined below). And we’ll collaborate with you to develop your digital roadmap with sprint plans to create, activate, and validate your chosen prototype. We’ve got a team with experience in the healthcare industry, technology, design thinking, voice of the customer, UX/UI design, and software engineering ready to help you advance your business.

9:00 – Inquire

Effective ideation requires first understanding your patients’ point of view and the landscape in which you are working. No advocating ideas and solutions without first spending time inquiring and learning. You'll discover critical insights about your patients' needs, discuss the latest thinking in the healthcare industry, ask hard questions, and collaborate with panels of patients and experts to uncover the possibilities of the future. You get to ask the tough questions – and keep your mind open to the possibilities of the future. The insights are real eye-openers.
  • Explore your patients’ current needs and design a patient journeymap.
  • Discuss current healthcare trends and where they are leading with a panel of healthcare experts.
  • Discover the impact of federal legislation from policy experts.
  • Learn from IT experts in the healthcare industry as they share disruptive innovations and healthcare systems technology, including consumer engagement, population health empowerment, social determinants of health and wellness, mobility and the Internet of Things (IoT), and disruptive delivery models.

12:00 - Lunch

We'll have lunch. There may be a few surprises in store for you, but we promise you'll also have 15-20 minutes free to return phone calls.

1:00 – Define

In the afternoon, it’s time to identify connections and patterns in the patient and industry data, define the problem, and envision the outcome you expect if the problem you define is solved. space
  • Identify connections and patterns in the patient and industry data.
  • Leveraging the patterns, create the personas to focus on.
  • Define the problem you are trying to solve.
  • Create an actionable point of view.
  • Paint a picture of what success looks like - not the actual solution itself, but rather where you want your organization to be if you are successful.

3:00 – Explore

This is what you've been waiting for. The fun part. It’s time to open your minds and envision the future. But to truly do this, you need to explore ideas outside of your world. So don’t expect the ordinary. Expect the unexpected. Because that’s when the greatest thinking is done. space
  • Through a variety of brainstorming and creative thinking processes, you’ll generate as many ideas as possible.
  • You’ll stay within a few critical guidelines: There is no judgment. And we immerse you in the “yes, and . . .” thinking frame of mind.
  • We would share some of our super secret methods, but then we’d have to kill you. Well, not really, but how can you expect the unexpected if we spell it out for you here?

6:30 – Dinner

Plan on dinner and, you never know, there could be some surprises during the evening as well.

8:30 – More Explore

We'll leverage the morning's renewed perspective to keep exploring. Don't try and guess where you'll go with this. You won't be able to. Just go with it.

10:00 – Align

10:00 – Align

Now it's time to walk down a more convergent path of thinking. We'll guide you through an effective process to align your ideas with your patient needs, the landscape we are working in, your personas, and your problem definition. The morning ends with prioritizing and your top ideas. space
  • Review all of the ideas and again look for patterns and connections.
  • Align our ideas our patient needs, the landscape we are working in, our personas, and our problem definition.
  • Prioritize the ideas to our top ten actionable ideas.
  • Stress-test the top ten ideas and narrow them down to the top five ideas.

12:00 – Lunch

You've some deep thinking ahead, so grab some lunch and get ready for the afternoon.

1:00 – Tune

In order to focus your efforts on your top priority, you’ll stress-test the top ideas and fine-tune them. Then, with the feedback from your patient focus group, you'll identify stumbling blocks, challenges, and barriers, as well as explore potential efficiencies, models, and systems to leverage. Plus, we'll have some use case scenarios to explore. space
  • Identify stumbling blocks, challenges, and barriers.
  • Explore potential efficiencies, models, and systems to leverage.
  • Hear directly from the patients what they think about each of the ideas.
  • Identify additional stakeholders and their perspectives.
  • Identify use case scenarios.
  • Select the best idea for developing innovative processes and plans to move forward.

3:00 – Execute

Now it’s time to roll up our sleeves. The entire plan for next steps can’t be written in an afternoon, but it can be started. We’ll walk you through a process to capture your input and then deliver an actionable plan within two weeks. Then you’ll be on your way to prototyping and testing your vision. space
  • Clearly articulate the vision and what a successful outcome looks like.
  • Draft the framework for your business plan and ROI.
  • Create a timeline for prototyping.
  • Determine risks and costs.

5:00 – Program Wrap

What makes our IDEATE approach different?
  • You get speed and agility. We’re fast. We’re nimble. We’re flexible. With a small boutique firm, you can expect quick action and a practical focus. No hoops to jump through. No pre-packaged, rigid approaches that can’t be customized. And no thick binders that are valued by page length versus actionable plans. We’re all about moving you forward. Quickly. And efficiently. And we can start now.
  • You get a team with experience. Our experts are truly experts – not junior consultants. We’ve held executive positions in the technology industry, visited the White House to discuss healthcare, led innovative customer experience programs for Fortune 50 companies, and spent years applying design thinking to create innovative experiences that have transformed companies, cultures, and leaders around the world.
  • You get connected. Since we’ve been at this a while, we’ve got a broad network of industry, technical, and design experts to tap into based on your needs. We don’t have to bring people in simply because their “on the bench” or need more billables. We secure the people that will bring the insights important to your goals.
  • You get a great value. Who doesn’t want more for less? Why pay the big firms boatloads of dollars, when you can get people who’ve already worked for them (and still get tapped on to help them out when their in a jam) – without the markup?
Live out of your imagination, not your history. – Stephen Covey

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At Sabianet we focus on health care transformation using disruptive innovation. We have worked with the healthcare industry for over 20 years. Over the past 7 years, we have been thought leaders in the digitalization of business processes to improve quality and decrease costs. We we were named one of the Top 50 Technology Leaders in the U.S. along side the CIO of the federal government, the CIO of Facebook, and the CIO of AT&T. Our unique expertise in the field of technology, experience design, and organizational consulting have allowed us to lead technology transformations in many Fortune 500 companies. We leverage technology, science, math, and engineering to make your ideation session a reality – not a dream.

At Peak Seven Consulting, we design peak performance. Our clients rely on us to create memorable learning experiences, uncover the voice and journey of their customer, and craft communication and learning for successful transformation. And that’s what we do. We‘ve worked with Fortune 500 companies in a variety of industries around the world. Over the past few years, we‘ve been responsible for learning experience design for six Chief Learning Officer (CLO) award winners. Our unique experience in the fields of learning, customer experience, and marketing communications are a powerful combination. We leverage design thinking in all that we do – every day. That puts us in a sweet spot to create unique and powerful ideation sessions that advance business goals.

Our Ideation Leaders

Marilyn Ehrhardt
Founder & CEO, SabiaNet
Marilyn Ehrhardt is the founder and CEO of Sabianet Inc. Mrs. Ehrhardt is well known for her vision for guiding the turn-around of established technology giants and launching new technology ventures such as USweb/CKS, Optiglobe communications, Oracle, SabiaMed and Cyfluent. Her comprehensive knowledge of marketplace trends and emerging technologies has been leveraged in the Telecommunications Industry, the Healthcare Industry, Federal Government and Oracle. Her firm was responsible for the successful launch and branding of a cloud-based web-enabled EHR and consumer-oriented dot-com ventures. Her expertise has been leveraged by start-up and Fortune 100 corporations and Entrepreneurs on launching new technologies in the U.S., Europe and Latin America. Marilyn has been deeply involved in the deployment of enterprise information technology to public and private sector in the United States, Europe, and Latin America. She has launched multiple business operations and worked with venture capitalists, multi-nationals, and multi­lateral organizations in launching mission critical solutions successfully.
Lisa Travis
President, Peak Seven Consulting
Lisa has over twenty-five years’ experience in customized learning design and delivery, performance consulting, change management, user experience, and marketing. Her creative energy, insightful analysis, and a commitment to excellence have contributed to successful performance improvement solutions in diverse industries. Throughout her career, Lisa has focused on designing innovative solutions in individual and organizational performance. She's collaborated with senior level executives to design state-of-the-art, customized executive leadership development programs, managed enterprise-wide change management projects, coached client project teams to work effectively together to achieve results, facilitated on-site workshops and virtual eLearning programs, and led user experience design projects. Her communication and marketing expertise includes designing strategic marketing campaigns, websites, product and service collateral, newsletters, sales proposals, and presentations.
Christopher Cannon, FACHE
Managing Partner, The Nichols Group
Mr. Cannon has over 30 years of experience in healthcare, both seniing and consulting for hospitals, health systems and public health organizations. Most recently he founded The Nichols Group and The Alliance for Healthcare Transformation, healthcare advisory and consulting organizations dedicated to assisting national and international healthcare and public health entities meet the requirements of the Affordable Care Act (ACA), to be high quality, effective and efficient. Through The Nichols Group, Christopher's clinical experts and consultants leverage clinical, academic and operational understandings of healthcare delivery systems in the environment of the ACA.
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