University Hospital

In essence . . .

We listened to this hospital's patients and provided strategic recommendations to make things better and easier for them to access online.

Category

Engage, Inspire

Tags

Copywriting, Customer Experience, Multimedia, Usability, User Experience Design, Web Analytics, Web Design, Web Strategy

About This Project

Being sick is never fun – this hospital wanted to ensure their patients could find the information they needed without any extra stress. To support their effort, we provided ongoing web marketing and consulting.

Developed a roadmap to help drive web strategy with a focus on the patient experience
Provided ongoing copywriting services
Created a new website design that leveraged patient insights
Delivered monthly web-analytics reporting
Conducted multiple usability testing sessions
Provided multimedia support with video subtitling
Supported search engine optimization (SEO) efforts

Ready to design peak performance on your project?